— Full Service Marketing Agency
We deliver results.
Your Goals = Our Goals
WHAT WE DO
First off, creating a logo for your business is not branding. It is so much more than an image or one individual feature. To try and put it simply, branding is your business reputation in the minds of your customers and audience.
Marketing is the centerpiece of what you do as a business and how your brand is perceived by your audience. The way the product is made, services delivered, stories are told, etc. Every part of the process can affect your brand.
Refers to the promotional activity aimed to sell a product or services to a target audience. In the digital marketing realm, we use the internet to deliver promotional marketing messages to connect with the target audience.
“Build something 100 people love, not something 1 million people kind of like.”
Brian Chesky, Cofounder of Airbnb
Things To Expect From A Good Website Builder In Red Deer
Whether your website attracts or repels people and the overall success or failure of your site depends heavily on how invested you are in the building process. You cannot expect your website builder in Red Deer to go unsupervised. Otherwise, you could end up with a poorly built website that won’t encourage people to visit and learn more about what you have to offer.
The reasons why your website build must be taken as a top priority is because even though customers visit your store, they still want to learn more about what you do by visiting your website. Think of your site as a shortcut that people can use to establish a relationship with. Without this, it will be really difficult to share your brand story or business values with people who don’t know you. So, to ensure that your website builder in Red Deer is giving you what is good for your business or brand, here are some things to expect from a good website.
Logo and Brand Colors
Imagine walking into a new restaurant, some of the first things you’ll notice are the creative use of colors in the décor of that establishment. Your website shouldn’t just have a generic template with colors that don’t match your business or brand’s image. Colors set a tone for emotions or messages you wish to convey which is good for your business or brand’s story.
Optimized Landing Page
The home page may not always be the first thing people see when they visit your site. Nevertheless, it should serve as a welcome portal. This part of your website should always leave a good impression.
If your website users or visitors have difficulty navigating from one page of your website to another, they will most likely become discouraged to keep using it.
One key reason business owners create websites is to show their transparency and availability. Leaving information about how to contact you will make it easier for people to reach you even outside of regular hours if they have inquiries. Don’t assume that people will know how to locate or contact you if there is no information on how to reach you on your website.
Business or Brand story
Having an About Page for your visitors to read information about what you do and what your business represents. It is also used as an avenue to speak about why your business exists, the value you add to customers, credentials, and workforce. How this is presented might depend on the kind of business.
In addition to the story, you could display what you do using a photo gallery or a portfolio of completed projects and milestones.
If you haven’t been in the business for very long or if you are trying to expand your coverage, your website will need testimonials from people who can vouch for the quality you deliver.
The bottom line is making sure that the website builder in Red Deer builds the website from the customers or visitors’ point of view. They will be the major users of that website, so tailor it to suit them.
Website Builder Red Deer